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Marketing Manager

HomeManagementMarketing Manager › Wyoming
Data current as of August 2026 · sources: U.S. Bureau of Labor Statistics and O*NET
Average base salary, Wyoming
$161,500 / year
$13,450 per month · $77.64 per hour

BLS May 2025 state data for Wyoming · median $167,000
25th percentile
$121,500
Average
$161,500
75th percentile
$200,000
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025, aged to 2026 using compounded market movement. State selections show BLS state-level figures where published. Actual pay varies with experience, industry, and organization size.
Marketing Manager salary by state
Alabama$140,000
Alaska$135,000
Arizona$157,500
Arkansas$153,500
California$215,000
Colorado$203,000
Connecticut$185,500
Florida$164,500
Georgia$175,000
Hawaii$137,000
Idaho$156,000
Illinois$176,500
Indiana$156,000
Iowa$145,000
Kansas$169,500
Kentucky$143,000
Louisiana$141,000
Maine$162,500
Maryland$166,000
Michigan$156,000
Minnesota$198,500
Mississippi$125,000
Missouri$150,000
Montana$176,500
Nebraska$132,000
Nevada$139,000
New Jersey$205,500
New Mexico$135,000
New York$209,500
North Dakota$141,500
Ohio$152,500
Oklahoma$141,500
Oregon$178,000
Pennsylvania$165,000
South Dakota$178,500
Tennessee$150,500
Texas$165,500
Utah$157,500
Virginia$203,000
Washington$192,000
Wisconsin$150,500
Wyoming$161,500
About this role

Marketing Manager is a professional role within the function in the Management job family.

Pay for this title reflects both its level and its scope; see our Title Level and Organization Responsibility guides for how WePayFairly defines them.

What Marketing Managers do

Typical education: Bachelor's Degree

  • Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
  • Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
  • Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
  • Develop pricing strategies, balancing firm objectives and customer satisfaction.
  • Compile lists describing product or service offerings.

Top skills: Speaking Social Perceptiveness Reading Comprehension Critical Thinking Active Listening Active Learning

Includes information from O*NET OnLine by the U.S. Department of Labor, Employment and Training Administration (CC BY 4.0).
Marketing Manager pay by experience level
Entry level$93,500
Typical starting pay (about the 10th percentile)
Early career$127,500
A few years in (about the 25th percentile)
Experienced$172,500
Mid-career median pay
Senior$224,000
Seasoned professionals (about the 75th percentile)
Top earners$304,000
Highest earners (about the 90th percentile)
Experience tiers are derived from the BLS wage percentile distribution for this occupation, aged to 2026. Actual pay varies by employer, location, and specialization.
Job outlook
+6.6%
projected change in jobs, 2024–2034
34,300
projected openings per year
Growing about as fast as average
Source: U.S. Bureau of Labor Statistics, Employment Projections program (2024–2034). Openings include growth and replacement needs.
Marketing Manager salary by industry
Professional, Scientific, and Technical Services

96,660 workers

$191,000

Management of Companies and Enterprises

52,430 workers

$201,000

Management of Companies and Enterprises

52,430 workers

$201,000

Management, Scientific, and Technical Consulting Services

28,720 workers

$178,500

Computer Systems Design and Related Services

25,860 workers

$208,000

Merchant Wholesalers, Durable Goods

20,190 workers

$177,000

Publishing Industries

18,040 workers

$204,000

Administrative and Support Services

17,840 workers

$165,500

Merchant Wholesalers, Nondurable Goods

16,730 workers

$184,500

Insurance Carriers and Related Activities

16,060 workers

$186,500

National sector-level figures, BLS OEWS May 2025, aged to 2026.
How this role compares

Marketing Manager pays 28% above the average across 58 roles in the Management job family (family average $144,000).

Careers related to Marketing Manager
Related occupations from O*NET OnLine, U.S. Department of Labor.
Frequently asked questions

How much does a Marketing Manager make?

The average base salary for a Marketing Manager in the United States is $184,000 per year, or about $88.46 per hour.

What is the typical salary range?

Pay typically falls between $127,500 and $224,000 per year (25th to 75th percentile) depending on experience, location, industry, and organization size.

How does this compare with other Management roles?

The Management job family averages $144,000 across 58 roles tracked by WePayFairly.

Need a defensible market price for this role?
WePayFairly data is compiled from published survey sources and maintained by compensation professionals.

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