Sales Manager Salary in Massachusetts: $208,000 Average

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Data current as of August 2026 · sources: U.S. Bureau of Labor Statistics and O*NET

Average base salary, Massachusetts

$208,000 / year

≈ $17,350 per month · $100.00 per hour

LocationOr metro area

BLS May 2025 state data for Massachusetts · median $198,000

25th percentile
$146,000Average
$208,00075th percentile
$243,500

Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025, aged to 2026 using compounded market movement. State selections show BLS state-level figures where published. Actual pay varies with experience, industry, and organization size.

Sales Manager salary by state

Alabama$141,000

Alaska$117,000

Arizona$164,500

Arkansas$140,500

California$166,000

Colorado$207,500

Connecticut$181,500

District of Columbia$167,500

Florida$155,500

Georgia$176,500

Hawaii$138,000

Idaho$151,500

Illinois$173,000

Indiana$153,500

Iowa$153,000

Kansas$174,000

Kentucky$153,000

Louisiana$135,500

Maine$152,000

Maryland$158,000

Massachusetts$208,000

Michigan$156,500

Minnesota$166,000

Mississippi$134,500

Missouri$138,000

Montana$138,500

Nebraska$147,000

Nevada$144,500

New Hampshire$168,500

New Jersey$197,500

New Mexico$132,500

New York$248,000

North Carolina$174,000

North Dakota$133,500

Ohio$157,500

Oklahoma$156,000

Oregon$176,500

Pennsylvania$152,500

Rhode Island$168,000

South Carolina$148,500

South Dakota$146,500

Tennessee$149,000

Texas$159,500

Utah$158,000

Vermont$161,500

Virginia$202,000

Washington$194,000

West Virginia$115,000

Wisconsin$155,000

Wyoming$142,500

About this role

Sales Manager is a professional role within the function in the Management job family.

Pay for this title reflects both its level and its scope; see our Title Level and Organization Responsibility guides for how WePayFairly defines them.

What Sales Managers do

Typical education: Bachelor's Degree

Oversee regional and local sales managers and their staffs.
Resolve customer complaints regarding sales and service.
Monitor customer preferences to determine focus of sales efforts.
Confer with potential customers regarding equipment needs, and advise customers on types of equipment to purchase.
Review operational records and reports to project sales and determine profitability.

Top skills: Speaking Negotiation Active Listening Social Perceptiveness Reading Comprehension Persuasion

Includes information from O*NET OnLine by the U.S. Department of Labor, Employment and Training Administration (CC BY 4.0).

Sales Manager pay by experience level

Entry level$75,500

Typical starting pay (about the 10th percentile)

Early career$104,000

A few years in (about the 25th percentile)

Experienced$153,500

Mid-career median pay

Senior$214,500

Seasoned professionals (about the 75th percentile)

Top earners$300,500

Highest earners (about the 90th percentile)

Experience tiers are derived from the BLS wage percentile distribution for this occupation, aged to 2026. Actual pay varies by employer, location, and specialization.

Job outlook

+4.7%

projected change in jobs, 2024–2034

49,000

projected openings per year

Growing about as fast as average

Source: U.S. Bureau of Labor Statistics, Employment Projections program (2024–2034). Openings include growth and replacement needs.

Sales Manager salary by industry

Professional, Scientific, and Technical Services

85,240 workers

$196,000

Merchant Wholesalers, Durable Goods

71,390 workers

$167,000

Merchant Wholesalers, Nondurable Goods

45,260 workers

$170,000

Motor Vehicle and Parts Dealers

44,720 workers

$164,000

Automobile Dealers

38,800 workers

$171,000

Computer Systems Design and Related Services

37,790 workers

$203,500

Management of Companies and Enterprises

37,750 workers

$187,500

Management of Companies and Enterprises

37,750 workers

$187,500

Administrative and Support Services

28,920 workers

$154,000

Merchant Wholesalers, Durable Goods (4232, 4233, 4235, 4236, 4237, and 4239 only)

28,580 workers

$159,000

National sector-level figures, BLS OEWS May 2025, aged to 2026.

How this role compares

Sales Manager pays 18% above the average across 58 roles in the Management job family (family average $144,000).

Similar-paying roles in Management

Human Resources Manager$170,000

Public Relations Manager$170,500

Compensation and Benefits Managers$168,500

Purchasing Manager$162,000

Advertising and Promotions Managers$159,500

Marketing Manager$184,000

Clinical Research Coordinator$186,500

Training and Development Managers$153,500

Architectural and Engineering Managers$188,000

Financial Manager$193,500

Careers related to Sales Manager

Marketing Manager$184,000

Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel$85,500

Search Marketing Strategist$92,500

Advertising and Promotions Managers$159,500

Purchasing Manager$162,000

General and Operations Managers$139,500

Related occupations from O*NET OnLine, U.S. Department of Labor.

Frequently asked questions

How much does a Sales Manager make?

The average base salary for a Sales Manager in the United States is $170,000 per year, or about $81.73 per hour.

What is the typical salary range?

Pay typically falls between $104,000 and $214,500 per year (25th to 75th percentile) depending on experience, location, industry, and organization size.

How does this compare with other Management roles?

The Management job family averages $144,000 across 58 roles tracked by WePayFairly.

Need a defensible market price for this role?
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